01Strategie & basis
Fundament
- GROWTH plan (Digitopa Academy)
- CRM, zoals 123Linked
- Analytics optimalisatie
- Website & cases
- Positionering
- Sales Navigator
- Online profielen optimaliseren
- Demand generation training
02Markt creëren
Demand generation
- Webinars & LinkedIn live
- Events & kennissessies
- Podcast
- Social ads
- E-mail
- Video's
- Blogging
- Social posting
- Nieuwsbrieven
- Awareness ads
03Vraag omzetten
Demand capturing
- SEO
- SEA
- Retargeting ads
- LinkedIn outreach
- E-mail outreach
- Bellen
04Klant → fan
Sales intelligence
- Presentatie
- Onweerstaanbaar aanbod
- Klantreis
- Upsell
- Leren & itereren
- Community
- Referrals / Affiliate